Hamilton graduate Roger D'Aprix '55 recently released his new book, "The Credible Company: Communicating with Today's Skeptical Workforce," published by San Francisco publisher Jossey-Bass. D'Aprix, an internationally known communications consultant, premises the book on current corporate organizational changes that have significantly morphed the relationship between employers and employees in today's workplace. D'Aprix then uses this premise to inform and engage incredulous employees with a rational methodology to deal with this turbulent shift. According to Milt Moskowitz, co-author of Fortune's "100 Best Companies to Work For" list, "Every CEO in the land should read this book and act on the prescriptions offered to help employees find greater meaning in their work. And surprise – by doing so they will make their workplaces more productive and honest." D'Aprix's methodology deals with issues like information management, communication needs, and the importance of employee research.
Currently, D'Aprix serves as vice president and advisory board member of ROI Communication, a Silicon Valley based consulting group, is a member of the advisory board of the UK publication Strategic Communication Management, and is a monthly columnist for the Ragan Report. D'Aprix graduated Hamilton with a BA in History and went on to earn an MA from SUNY at Albany in 1956. D'Aprix has since published six books, including bestseller "Communicating for Change: Connecting the Workplace with the Marketplace" and was named 'one of the most influential thinkers in the communication profession in the last 25 years' by IABC in 1998. D'Aprix remains active in the Hamilton community as a Career Center volunteer and currently resides in Rochester, NY.
Currently, D'Aprix serves as vice president and advisory board member of ROI Communication, a Silicon Valley based consulting group, is a member of the advisory board of the UK publication Strategic Communication Management, and is a monthly columnist for the Ragan Report. D'Aprix graduated Hamilton with a BA in History and went on to earn an MA from SUNY at Albany in 1956. D'Aprix has since published six books, including bestseller "Communicating for Change: Connecting the Workplace with the Marketplace" and was named 'one of the most influential thinkers in the communication profession in the last 25 years' by IABC in 1998. D'Aprix remains active in the Hamilton community as a Career Center volunteer and currently resides in Rochester, NY.
